Exhibition Design: Distributor Showcase at Musikmesse

Project Overview

As the in-house designer for Chamberlain Music, I provided design services for the successful distribution arm of the company. This involved supporting their sales team by creating marketing material for their in-house and third-party brands that the company distributed to UK and European music shops.

Each year, the company would exhibit their products at Musikmesse Trade Fair in Germany. This project required the branding of a large trade stand. The stand needed to display a range of colourful products such as gig bags, ukuleles and steel drums, so the graphic design for the stand needed to provide a neutral but branded backdrop against which the products would take centre stage.

My close collaboration with the in-house marketing team and the overseas stand-building company was necessary for the successful execution of this project.